Behind Glass Doors: The World of Australian Advertising Agencies 1959-1989 | Author: Robert Crawford
The hours were demanding but the pay was good. And the boozy lunches were even better. Australia's advertising agencies enjoyed their reputation as a glamorous and fun place to work. Not surprisingly, many of the nation's brightest and most creative young people were drawn to advertising. Behind Glass Doors ventures into their offices to reveal the inner workings of the Australian advertising agency business during its best decades: the 1960s, 1970s, and 1980s.
Drawing on interviews with over a hundred former admen and women across all agency departments, this study offers unprecedented access to the changing world of the advertising agency. It documents the different tasks performed by agency staff - from managing increasingly powerful clients to creating memorable campaigns - as well as the ways that these practices brought Australian agencies into closer contact with international trends and developments. By telling the story of Australian advertising's 'golden age' through the experiences of those men and women who were responsible for it, Behind Glass Doors reveals that a career in advertising was no ordinary office job.
23.4 x 15.3 x 1.9 cm
TIWI: Art & Artists | Author: Judith Ryan
Tiwi visual and performative cultural practices have existed for many millennia, but it was only during the twentieth century that a wider public became aware of the magnificence of Tiwi...
DESTINY | Author: Myles Russell-Cook
Australian artist Destiny Deacon, a Kuku and Erub/Mer (North-East Cape York and Torres Strait) woman, is known for having coined the term 'blak', in a reclaiming and recasting of a...
Buried not dead: Essays | Author: Fiona McGregor
Novelist Fiona McGregor's new book, Buried Not Dead, is a collection of essays on art, literature and performance, sexuality, activism and the life of the city. It features performance artists,...